For many people, insomnia feels like a never-ending battle. You try new routines, follow strict sleep hygiene rules, or even turn to medication—yet restful sleep still feels out of reach. The harder you try, the worse it gets.
In this episode of the IJK Podcast, host Imad Jack Karam welcomes Dr. Daniel Erichsen, a leading sleep coach and author, who has helped thousands of people worldwide break free from chronic insomnia. His approach to overcoming sleep anxiety and restoring natural rest is refreshingly different: instead of trying harder, it’s about letting go.
Dr. Erichsen began his career as a sleep physician, but he soon realized that conventional treatments often failed to address the core issue—the fear and effort surrounding sleep itself.
Today, through his books Set It and Forget It and This is Natto, and his global platform The Sleep Coach School, he teaches a mindset that allows people to trust their body’s natural ability to rest.
What You’ll Learn in This Episode:
- Why trying to sleep often backfires and makes insomnia worse
- How fear and the need for control fuel chronic sleeplessness
- What it means to “befriend wakefulness” instead of fearing it
- How to apply the NATTO mindset (Not Attached To The Outcome) to sleep and life
If you’ve been searching for natural sleep solutions that go beyond pills and rigid rules, this conversation offers a powerful new way forward. Instead of fighting insomnia, Dr. Erichsen shows how peace comes when you stop struggling with sleep and start trusting it again.
